Candy Lick Marketing

It is fundamental to business success to get to the market first and dominate your nich.  There is only ONE first to market. And, when you get there - dominate the market. In Texas - we say "he already licked all the red off the candy".




Here are the  tools you will need to dominate your market

  • Get Found
  • Get Friends
  • Get Valuable
  • Get Started

1. Get Valuable
The only way to earn money is to add value - add value to people and businesses. Today this starts with a web site that is relevant to your customers and potential customers

2. Get Found
Your web site is only valuable if people can find you.  I cannot begin to describe how powerful the web  is, and the opportunities that will continue to grow for your business. I encourage you to get started now and explore the options that are available including Google, Facebook, Constant Contact  and Twitter.  If all you send out are direct mail campaigns and use the phone book then you are really missing out. All your competition has to do is be a little bit more interesting than a phone book advertisement. Traditional advertising is moving online, and only 14% of people use phone books to find a professional. And 24 of the 25 largest newspapers are experiencing record declines in circulation. Almost 90% of people Tivo television shows to avoid watching commercials. Out of all TV commercials watched (billion dollar industry) only 18% generate positive ROI.

3. Get Friends
You have not yet met the people who will make you the most money. How do you build relationships on the web? Email Marketing!  The National Direct Sales Association reports that the Return On Investment for eMail Marketing is $57 returned for every $1 invested. It blows all other forms of advertising out or the water.


4. Get Started
Plan but do not over plan. What if you are wrong? The sooner you get started, the sooner you will find out. Here are tools that I use that can help you to start over-
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Constant Contact
Effectively create high-impact emails
t
hat are as professional as your business. With custom
 Email Marketing, you can grab your audience's attention, and get your message across with impact. It's the easy, effective, affordable way to stay connected and build strong,lasting relationships.

PR Web
With PR News your news placed directly on leading news sites including Yahoo! News, Google News, Ask.com, Topix and PRWeb.com which delivers a total of over 2 million visitors each month. Your news will also be picked-up on major search engines like Google and delivered directly to over 300K news subscribers and media publications. This is proactive marketing to your nich

Stat Counter
Like google analytics but better

URefer
ProActive marketing tool motivates your customers to sell for you. Should you choose this power marketing tool, URefer will be the service we use to build your back office.

Webspiration
We give customers a Webspiration account to map out websites ideas, organize with outlines and collaborate online.. Webspiration organizes creativity.  Also check out Google Wave

US Mailing House, Inc is OUR CHOICE FOR full service DESIGN, PRINT and MAILING HOUSE providing customers with exceptional service and rapid turn-around-times on projects


Freedom Voice
A powerful virtual office, complete with an auto attendant, call forwarding, hold music, business voicemail, and more. These cutting edge features work together to save you time, money, and ensure that every caller has a pleasant experience.




Glance
Glance is the simplest, fastest, most dependable way to host web meetings.


For more help visit me on the web at www.theWebFirst.com






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